{"id":22861,"date":"2026-01-28T11:23:00","date_gmt":"2026-01-28T16:23:00","guid":{"rendered":"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/?p=22861"},"modified":"2026-01-28T11:29:32","modified_gmt":"2026-01-28T16:29:32","slug":"purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico","status":"publish","type":"post","link":"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/","title":{"rendered":"Purina\u00ae fortalece su liderazgo en nutrici\u00f3n para mascotas con un  centro de ciencia e innovaci\u00f3n en M\u00e9xico"},"content":{"rendered":"<p>Con un espacio inmersivo y educativo, Purina\u00ae refuerza su liderazgo en nutrici\u00f3n basada en ciencia y fortalece su v\u00ednculo con clientes y socios estrat\u00e9gicos en Am\u00e9rica Latina.<\/p>\n<p>Silao, Guanajuato, 27 de enero de 2026. \u2014 Purina\u00ae inaugura el Purina\u00ae Experience Center, un nuevo espacio de ciencia e innovaci\u00f3n ubicado dentro de su planta en Silao, Guanajuato, con el que la compa\u00f1\u00eda refuerza su liderazgo en nutrici\u00f3n para mascotas basada en ciencia y su compromiso de largo plazo con M\u00e9xico y Am\u00e9rica Latina.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"22865\" data-permalink=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/evento3_purina-experience-center\/\" data-orig-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center.jpeg\" data-orig-size=\"1280,854\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Evento3_Purina Experience Center\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-300x200.jpeg\" data-large-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-1024x683.jpeg\" class=\"size-medium wp-image-22865 aligncenter\" src=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-300x200.jpeg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-300x200.jpeg 300w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-1024x683.jpeg 1024w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-768x512.jpeg 768w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center-1080x721.jpeg 1080w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Evento3_Purina-Experience-Center.jpeg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/p>\n<p style=\"text-align: justify\">El Purina\u00ae Experience Center forma parte del ecosistema industrial de la compa\u00f1\u00eda en Silao, y es parte de una inversi\u00f3n proyectada de m\u00e1s de 700 millones de d\u00f3lares desde su apertura en 2015 al 2027, consolid\u00e1ndola como la planta m\u00e1s grande de la marca en Am\u00e9rica Latina y un pilar estrat\u00e9gico para el abasto nacional y la exportaci\u00f3n a Centroam\u00e9rica.<\/p>\n<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"22864\" data-permalink=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/purina-experience-center\/\" data-orig-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center.jpeg\" data-orig-size=\"1280,854\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Purina Experience Center\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-300x200.jpeg\" data-large-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-1024x683.jpeg\" class=\"size-medium wp-image-22864 alignleft\" src=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-300x200.jpeg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-300x200.jpeg 300w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-1024x683.jpeg 1024w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-768x512.jpeg 768w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center-1080x721.jpeg 1080w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Purina-Experience-Center.jpeg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>El nuevo Purina\u00ae Experience Center fue dise\u00f1ado como un espacio inmersivo y educativo que busca fortalecer el conocimiento sobre la importancia de la nutrici\u00f3n como base de la salud y el bienestar de las mascotas en todas las etapas de su vida. A trav\u00e9s de experiencias interactivas, los visitantes pueden conocer c\u00f3mo la ciencia gu\u00eda el desarrollo de productos de marcas como Pro Plan\u00ae, Dog Chow\u00ae, Cat Chow\u00ae, Beneful\u00ae y Felix\u00ae, presentes en millones de hogares.<\/p>\n<blockquote><p><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"22863\" data-permalink=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/jgr_purina-experience-center-1\/\" data-orig-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1.jpeg\" data-orig-size=\"1280,854\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"JGR_Purina Experience Center (1)\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-300x200.jpeg\" data-large-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-1024x683.jpeg\" class=\"size-medium wp-image-22863 alignright\" src=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-300x200.jpeg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-300x200.jpeg 300w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-1024x683.jpeg 1024w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-768x512.jpeg 768w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1-1080x721.jpeg 1080w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/JGR_Purina-Experience-Center-1.jpeg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u201cEste centro es una expresi\u00f3n tangible de nuestro compromiso con la ciencia, la nutrici\u00f3n y el bienestar de las mascotas. Queremos que quienes nos visiten comprendan c\u00f3mo desarrollamos soluciones que contribuyen a una vida m\u00e1s larga, saludable y feliz para perros y gatos\u201d, se\u00f1al\u00f3 Juan Gabriel Reyes, Presidente de Nestl\u00e9 Purina PetCare Latinoam\u00e9rica y el Caribe.<\/p><\/blockquote>\n<p style=\"text-align: justify\">El espacio est\u00e1 dirigido a colaboradores, clientes, socios estrat\u00e9gicos, l\u00edderes de opini\u00f3n,creadores de contenido y estudiantes de medicina veterinaria, quienes podr\u00e1n conocer de primera mano el respaldo cient\u00edfico, los procesos de innovaci\u00f3n y el impacto positivo que Purina\u00ae genera en la vida de las mascotas y sus familias.<\/p>\n<blockquote>\n<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"22866\" data-permalink=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/lourdes-munoz_purina-experience-center\/\" data-orig-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center.jpeg\" data-orig-size=\"1280,854\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Lourdes Mu\u00f1oz_Purina Experience Center\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-300x200.jpeg\" data-large-file=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-1024x683.jpeg\" class=\"size-medium wp-image-22866 alignleft\" src=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-300x200.jpeg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-300x200.jpeg 300w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-1024x683.jpeg 1024w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-768x512.jpeg 768w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center-1080x721.jpeg 1080w, https:\/\/puertointerior.guanajuato.gob.mx\/blog\/wp-content\/uploads\/2026\/01\/Lourdes-Munoz_Purina-Experience-Center.jpeg 1280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/>\u201cEl Purina\u00ae Experience Center fortalece nuestra relaci\u00f3n con clientes y socios estrat\u00e9gicos al demostrar, con hechos y evidencia cient\u00edfica, el valor agregado de nuestras marcas. Es una herramienta clave para impulsar la preferencia por Purina\u00ae y generar nuevas oportunidades de negocio en la regi\u00f3n\u201d, afirm\u00f3 Lourdes Mu\u00f1oz, Business Executive Officer de Nestl\u00e9 Purina PetCare M\u00e9xico.<\/p>\n<\/blockquote>\n<p>Se estima que el Purina\u00ae Experience Center reciba alrededor de +3,500 visitantes al a\u00f1o, en grupos de 25 personas para asegurar una experiencia cercana y de alto valor. El centro iniciar\u00e1 operaciones de manera gradual y pr\u00f3ximamente se dar\u00e1n a conocer los protocolos de acceso al p\u00fablico en general a trav\u00e9s de los canales oficiales de Purina\u00ae.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Con un espacio inmersivo y educativo, Purina\u00ae refuerza su liderazgo en nutrici\u00f3n basada en ciencia y fortalece su v\u00ednculo con clientes y socios estrat\u00e9gicos en Am\u00e9rica Latina. Silao, Guanajuato, 27 de enero de 2026. \u2014 Purina\u00ae inaugura el Purina\u00ae Experience Center, un nuevo espacio de ciencia e innovaci\u00f3n ubicado dentro de su planta en Silao, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":22869,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[20,7],"tags":[],"class_list":["post-22861","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-economic-development","category-featured"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Purina\u00ae fortalece su liderazgo en nutrici\u00f3n para mascotas con un centro de ciencia e innovaci\u00f3n en M\u00e9xico - Blog | GPI NEWS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/puertointerior.guanajuato.gob.mx\/blog\/2026\/01\/28\/purina-fortalece-su-liderazgo-en-nutricion-para-mascotas-con-un-centro-de-ciencia-e-innovacion-en-mexico\/\" \/>\n<meta property=\"og:locale\" content=\"es_MX\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Purina\u00ae fortalece su liderazgo en nutrici\u00f3n para mascotas con un centro de ciencia e innovaci\u00f3n en M\u00e9xico - Blog | GPI NEWS\" \/>\n<meta property=\"og:description\" content=\"Con un espacio inmersivo y educativo, Purina\u00ae refuerza su liderazgo en nutrici\u00f3n basada en ciencia y fortalece su v\u00ednculo con clientes y socios estrat\u00e9gicos en Am\u00e9rica Latina. 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